Enterprise

Enterprise - Pearson Level 1/2 BTEC Award

This is a GCSE equivalent course and recognised by colleges and employers. It is a vocational subject, meaning learners will study real life scenarios and apply their knowledge by studying enterprises, entrepreneurs, customers, competitors, the external environment, business planning and presenting, marketing and finance as part of their Key Stage 4 learning.

Students are given lots of opportunities to use their transferable skills such as researching, planning, making decisions and judgements, financial literacy using realistic vocational contexts, as well as their personal skills, such as creativity and innovation, time management, reviewing, communication and planning through a practical and skills-based approach to learning and assessment.

What will I study?

Component 1: Exploring Enterprises: Learners will explore the characteristics of enterprises, the skills needed by entrepreneurs to be successful, how enterprises use market research to find out about their customer needs and competitor behaviour and how internal and external factors may affect enterprises. This is studied in Year 10.

Component 2: Planning and presenting a Micro-Enterprise Idea: Learners will generate two realistic ideas for a micro-enterprise and choose one of these to plan within budget. They will individually present their business plan for their idea and review the production and delivery of their presentation to make recommendations for improvements. This is studied in Year 10 and 11.

Component 3: Marketing and Finance for Enterprise: Learners will explore how marketing is used by enterprises, the factors that influence how enterprises identify and target their market. Learners will complete financial documents and statements and explore how to use them to monitor and improve the performance of an enterprise, make decisions, and recommend strategies for success. This is studied in Year 11

Contact Ms K Jones for further information: jonesk [@] clystvale.org